Google y sus enemigos: ¿fusiones a la vista?
En el último número del The Economist se puede leer un interesante artículo (disponible online, ver abajo) sobre la estrategia de los gigantes en Internet. Google parece cada vez más fuerte en el mercado de la publicidad online y Microsoft, Yahoo y eBAY no saben cómo hacerle frente. ¿habrá fusiones entre ellos? ¿Es buen momento de comprar acciones de Yahoo o eBay? Leed y sacad vuestras propias conclusiones:
The alliance against Google
Aug 10th 2006 | SAN FRANCISCO
From The Economist print edition
What today's internet firms can learn from 19th-century history
Extracto:
"With AOL lost to the enemy (Google), what of a deal between Microsoft and either Yahoo! or eBay? Justin Post, an analyst at Merrill Lynch, said recently that Microsoft's “acquisition probability” is now so high that it may soon start pushing up the share prices of eBay and Yahoo! Mr Post thinks that Microsoft is most likely to bid for Yahoo! This would help Microsoft strategically, he says. Others are not sure. “I don't see it as a terribly good merger,” says Mr Rashtchy. There would be big cultural differences between a media company and a software firm. He thinks that a merger of Yahoo! and eBay, on the other hand, might make sense because both live mainly from serving online communities."
Leer completo en:
http://www.economist.com/displaystory.cfm?story_id=7277064&fsrc=nwlWith AOL